THE “NEWLY FALLOWED FIELD”
In late 2006, Dr. Allen St. James has developed his concept of the transformation process, and he initiates a number of in depth group discussions with many environmentally-conscious scientists and engineers at Caltech and MIT, USA. As a result, a strategy of how this problem might be addressed and solved, or at least mitigated, has been drawn. Several enthusiasts that took part in the discussions, came to the conclusion that the realization of the ideas in the strategy, required an organization which could work systematically, not only to disseminate these ideas, but also to boost the necessary technology development. Thus, the Freschfield (“Newly Fallowed Field”) Company was born.